Pricing & Availability
Set your app's base price, manage territory overrides, and control which storefronts it's available in.
App pricing
Your app’s price is set from the Pricing & Availability section inside the App Detail view. Tap Change Price to select a price tier.
ASC uses a tier system (Free, Tier 1, Tier 2, etc.) — you pick a tier and Apple maps it to local currency prices across all storefronts.
Territory price overrides
If you want different pricing in specific countries, tap Territory Overrides to set per-storefront prices. Select a territory, choose an override tier, and save. Overrides are applied on top of the base tier.
Territory overrides for in-app purchases and subscriptions are managed separately from the app's base price. See In-App Purchases & Subscriptions.
Availability (territories)
Tap Manage Availability to control which countries and regions your app is available in. By default, new apps are available in all territories.
You can:
- Remove specific territories to restrict distribution
- Re-add territories to expand distribution
Changes to availability take effect immediately for future downloads; they don’t affect users who have already purchased or downloaded your app.
Deep-link per-territory pricing on the app price schedule (as opposed to IAP territory overrides) currently opens App Store Connect in Safari. This will be addressed in a future update.